This is
OUR MISSION:

We empower you
to unleash your full
potential with our
ideas and innovations.

This is
who we are

We strive for perfection. “To UYN” means more than “to win”: it means testing your limits, achieving your goals and going beyond them, finding new motivation every day. To do this, you need all the help you can get. UYN offers maximum performance with outstanding comfort, the best materials and the most refined functions.

This is
what we believe in

UYN brings to mind the interaction between performance and comfort. From conception to finishing, keeping quality and adhering to ethical procedures was on the forefront of our minds.
UNLEASH YOUR NATURE isn’t just a slogan behind the acronym UYN; its the phrase that encapsulates the philosophy in which we believe.

Unleash

Unleash your strength
Unleash your mind
Unleash your full potential

We at UYN help you to realize and unleash your full potential. By using all our know-how to develop sports equipment that inspires your urge to move without restrictions.

Your

Your body
Your motivation
Your goals

You, as an individual, are the center of our developments. Our range meets all needs. Our technologies and philosophy shall encourage you to be your authentic, natural self and to enjoy your achievements whether as a professional athlete or someone who just likes being active.

Nature

Nature in you
Nature around you
Nature in balance

Every person is unique and has an energy inside that empowers them. UYN was born to create sophisticated functional products that establish a balance between your inner nature and the one around you. All with great respect for the world

26 November 2021

UYN RACEFAST BIB SHORTS TESTED BY CYCLINGNEWS: “TAKE COMFORT TO A WHOLE NEW LEVEL”

Cycling News, the most read and authoritative cycling site in the world,...

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18 November 2021

ARE YOU FASTER THAN KRISTIAN GHEDINA? JOIN THE GHEDO CHALLENGE AND WIN A UYN UNDERWEAR!

On Sunday 28 November at Plan de Corones, during the SPORTLER Ski...

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5 November 2021

4-6 November: we are at Rouleur Live!

We are waiting for you at the Victoria House in London for...

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22 October 2021

The Magnificent 8 ready to storm into the new World Cup season 

The opening in Sölden on Saturday 23 October kicks off the Alpine...

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30 September 2021

RUN WITH UYN AND WIN YOUR VENICEMARATHON BIB

October 4-10 join the Strava UYN challenge, give it your all and...

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28 September 2021

UYN new partner of Austrian Free Ski Team

The Halfpipe, Slopestyle and Big Air teams have chosen the Italian brand's...

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25 September 2021

MEET US AT THE 50TH NOVE COLLI AND SEA OTTER EUROPE

Two not-to-be-missed events for cycling enthusiasts. From 24th to 26th September, UYN...

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15 September 2021

UYN will take center stage at the 61st Salone Nautico in Genova and at the Monaco Yacht Show

The two international boat shows will host the worldwide launch of the...

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27 August 2021

UYN presents naked cycling shoes, the world's first shoes derived entirely from socks

The Italian brand launches a revolutionary shoe: ultra-light, ultra-breathable, completely without seams....

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26 August 2021

Bugatti and UYN announce an exclusive collection to craft a line of high-performance apparel and shoes

BUGATTI and UYN (Unleash Your Nature) – leading brands in their respective...

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